Focus on virtual and personal interaction at EuroTier 2024

Minitube presented an innovative concept at this year's EuroTier: Instead of many physical exhibits, the focus was on personal consultations supported by digital information. One of the highlights was the virtual showroom, where visitors could explore Minitube products and solutions for bovine and porcine reproduction in an interactive 3D environment.

The modern and open design of the booth facilitated direct interaction with visitors. The booth was well attended, in part due to the team's ability to use the 3D environment to provide specific product demonstrations and in-depth consultations.

Another highlight was the introduction of the ePacker - a new fully automated machine for filling, sealing and labeling boar semen tubes. Fast, quiet and reliable, the ePacker optimizes the entire production process, saves valuable resources and meets the highest hygiene standards - a must for any boar semen laboratory.

In addition to product innovations, the focus was on personal exchange: the international Minitube team was pleased to meet many new contacts, loyal customers, partners and friends. The personal dialog led to many inspiring conversations and valuable insights.

With 2,200 exhibitors from 51 countries, EuroTier 2024 confirmed its position as the leading event in the agricultural and livestock industry, making it a must for anyone involved in the sector who wants to see the latest developments first hand.
Focus on virtual and personal interaction at EuroTier 2024